The Evolution of a Christian Business School’s Mission - Bringing “Business As Mission” to a Business School’s Mission

  • Chuck Capps
  • Rob Touchstone
  • Ray Eldridge
  • Leanne Smith
  • Andrew Borchers


Colleges of business typically seek accreditation to achieve legitimacy and raise their reputations. Major business school accreditors (AACSB, ACBSP, and IACBE) all base their accreditation standards on college-created mission statements. This paper describes how one Christian business school developed a unique mission statement in response to both accreditation standards and as a spiritual transformation catalyst. This statement calls for the college to “develop business leaders who embrace the values and virtues of Jesus,” and it is now being inculcated through curricular and co-curricular activities. This paper details how three programs in particular: Business as Mission, Servant Leadership, and Service Learning—manifest and lend credence to the mission.

Research in Business Education